IBM today announced a new product called Watson
Analytics , one they claim will bring sophisticated big
data analysis to the average business user.
Watson Analytics is a cloud application that does all of
the the heavy lifting related to big data processing by
retrieving the data, analyzing it, cleaning it,
building sophisticated visualizations and offering an
environment for communicating and collaborating
around the data. And lest you think that IBM is just
slapping on the Watson label because it’s a well known
brand (as I did), Eric Sall, vp of worldwide marketing for
business analytics at IBM says that’s the not the case.
The technology underlying the product including the
ability to process natural language queries is built
on Watson technology.
Sall says the goal of the product is to put “powerful
analytics in the hands of every business user.” As he
says, “People understand they should be making better
decisions to leverage data and analytics, but the reason
they don’t is it’s too hard.”
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