In a report that paints a grim picture for
mobile phone stock investors, Raymond James analyst Tavis McCourt has told clients that "the great moderation of device growth is upon us,"
excluding China. McCourt believes non-Chinese vendors will see "little
to no growth this year," and also pointed out that Apple and Samsung
will continue to take more than 100 percent of the profits in the
industry (possible when one includes losses from other vendors as
negative profit).
According to the analyst, Android may be the top-selling smartphone
platform, but this is not translating into success for most vendors.
Apple is said to have taken 87.4 percent of profits (before interest and
taxes) in the fourth quarter of calendar Q4, with Samsung taking 32.2
percent. "Because their combined earnings were higher than the
industry's total earnings as a result of many vendors losing money in
Q4, Apple and Samsung mathematically accounted for more than 100% of the
industry's earnings,"
Investor's Business Daily explained.
The issue of losses appears to be growing. In 2012, Apple and Samsung
took 104 percent of the total profits of the industry; by the end of
2013, according to McCourt, it has risen to 119.6 percent. On top of
losses, smaller and even well-known vendors like HTC that are not making
money will be faced with flattening growth in mobile phones, he added.
"Chinese-based vendors now account for 30 percent of industry revenue,
and 40 percent of industry volumes, " McCourt said, "and although growth
is still elevated at Chinese-based vendors, we suspect these vendors
will slow in 2014 as well, as China's end markets for smartphones slow."
He believes China-based vendors may have an opportunity to take share
in emerging markets (such as China itself), but that Apple and Samsung
will continue to be the only phone vendors that matter in the developed
world.
As a result of the trend, more consolidation in the industry has already
been seen: Microsoft is finalizing its deal with Nokia, and Google has
palmed money-losing
Motorola Mobility off to Lenovo.
BlackBerry has signed a deal with Foxconn to make cheap mobile phones
that are targeted at Indonesia and other fast-growing markets, and many
of the remaining brands like LG and HTC rely on profits from other
divisions to prop up their ailing smartphone fortunes.
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