There seems to be one prerequisite for competing in the phone market: you have to compare yourself to Apple, mock Apple, and generally declare that Apple products are nothing more than store-label caviar.
Huawei has decided that it won't stoop to such things. Instead, it will mock both Apple and Samsung.
In a video posted Sunday to YouTube, the Chinese company wants you to know that it will create revelatory excitement at the upcoming Mobile World Congress in Barcelona.
It features a Siri-like character explaining that there will be a beautiful, slim tablet. There will also be a smartphone with an "amazing" front camera and a multimedia tablet that is wonderful for, well, entertainment.
http://www.youtube.com/watch?v=aKa1Lx3IJio#t=0
A male voice suddenly asks Siri about who might have made such marvelous objects, the idea of which is so revolutionary.
The voice says: "What are they? Fruit or Somesong?"
Meanwhile, this particular Siri has developed an answer: "No. They are Huawei. It looks like Huawei is ready to amaze the world again."
I must confess that Huawei amazed me at CES 2013 mostly with the quite spectacular levels of uniformed security around its booth.
I wonder, though, whether Huawei has developed quite the brand following in order to get away with such an unfunny joke at the expense of the brand leaders.
Originally posted at Technically Incorrect
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